How Affirmations Help Build Self-Worth, When Done the Right Way

By Melody Wright, LMFT

 
Affirmations for Self-Worth Therapy in Berkeley, California
 

I often see people come into sessions feeling defeated by their own inner dialogue. 

They’ve tried to shift it by trying positive affirmations, but the words don’t seem to land.

If you’ve ever said an affirmation like, “I am enough,” only to feel discomfort, disbelief, or even shame in response, there are so many people who feel the same way.  

However, I want you to know that you’re not doing it wrong. 

The response you feel can be deeply informative.

It tells you something about your nervous system and how it’s been shaped by past experiences.

Your self-worth isn’t just a mindset. It’s a lived experience in the body.

When your nervous system has learned to be hypervigilant, shut down, or stuck in survival mode, it’s not concerned with worthiness. It’s focused on protection. This means that trying to think your way into self-worth with affirmations can feel jarring, even threatening, if your body doesn’t yet feel safe.

As a somatic therapist, I’ve learned that healing isn’t just about thinking differently; it’s about feeling safer and more connected in your body.

Affirmations are just one piece, but when paired with nervous system awareness and gentle regulation, they can help us start to rewire those deeply held beliefs.

Are Affirmations a Form of Shadow Work?

In many ways, yes.

Shadow work is about meeting the parts of ourselves we’ve exiled, whether out of shame, fear, or protection. 

Affirmations often reveal those shadows.

When you say, “I am worthy,” and a voice inside says, “That’s not true,” you’ve just found a part of yourself that still needs healing.

That discomfort isn’t a sign to stop. 

The process of practicing affirmations can reveal the parts of us that still hold doubt or pain.

They bring up the wounded parts, the protectors, the stories we’ve internalized. 

In this way, they can surface the unconscious, just like shadow work does. 

The key is to stay curious and compassionate toward whatever arises in response.

When you bump up against a block, it’s not a dead end. It’s your nervous system’s way of saying, “There’s something here that still needs care.”

What Are Common Blocks to Using Affirmations?

A block might show up as a tight chest, a sinking feeling in your stomach, or an inner voice that scoffs.

It might be rooted in early relationships where love had to be earned, or times when hope was followed by hurt.

Whatever form it takes, a block is usually your body’s attempt to protect you from perceived threat, even if that threat is something as simple as believing you're enough.

If affirmations bring up discomfort, that’s okay.

That discomfort is a messenger. 

Take a moment to slow down and ask, “Which part of me doesn’t believe this yet? What does it need?”

Some other common things you might experience are:

🌻 Feeling fake or silly
🌻 Shame or grief surfacing
🌻 A sense of misalignment because the affirmations don’t match your lived experience
🌻 Fear around believing good things might lead to disappointment

But how do you begin this journey in a way that actually feels supportive?

You'll find out by the end of this blog! 😉

4 Ways to Make Affirmations More Effective and Meaningful

When your nervous system feels overwhelmed or shut down, even the most well-meaning affirmation can bounce off.

But when you feel steady, calm, and connected, there’s more space for those words to take root.

Here’s what helps:

1️⃣ Regulation comes first: Start affirmations when you feel relatively calm. Or use regulating tools (breath, grounding, gentle movement) to create that calm as you speak them.

2️⃣ Keep them believable: An affirmation like "I’m learning how to feel safe in my body" may land better than "I love everything about myself."

3️⃣ Use the body as a bridge: Place a hand on your heart or belly, soften your jaw, or sway gently. This signals to your system that it’s okay to receive new input.

4️⃣ Say them in a place that feels safe: Repetition matters, but so does the context. Try affirmations in places that feel warm and supportive. 

Once your body feels supported and safe enough to take in the words, the next step is allowing those affirmations to move from something you say… to something you start to believe.

How To Start Believing Your Affirmations

You try to affirm something good about yourself… but there’s that part of you that pulls back.

It’s hard when the words feel so far from your truth.
That space in between, between saying it and actually believing it, is where the real work begins.

Making that shift from saying the words to truly feeling them takes:

🌻 Nervous system safety
🌻 Time and repetition
🌻 Curiosity about what’s in the way

We’re not trying to overwrite your history; we’re creating space for new stories to emerge.

Think of affirmations as seeds. 

If the soil is still frozen by fear or trauma, nothing can grow. 

But if we warm the soil with regulation and care, those seeds (even tiny ones like “I’m not broken”) can begin to take root.

 
Affirmations for Self-Worth Therapy in Richmond, California
 

How Can You Start Your Affirmation Journey?

Your affirmation practice doesn’t have to be loud or polished.

In fact, the gentlest openings are often the most transformative.

If the idea of affirmations feels overwhelming, start by noticing your internal response.

What arises in your body when you say something kind to yourself? Is there tightening, resistance, or a feeling of emptiness?

These are all clues, and your nervous system is communicating with you.

The goal isn’t to push past the discomfort but to stay with it just long enough to offer warmth.

Small, compassionate truths are powerful. Try starting with:

  • “It’s okay to go slow.”

  • “I’m learning to listen to myself.”

  • “I’m open to the idea that I might be worthy.”

  • “I’m doing the best I can with what I know.”

And if some days the words feel unfamiliar or a little out of reach, that’s okay. Letting them feel awkward, clunky, or new is still a beautiful place to begin.

Final Reflections

Affirmations are not about ignoring pain or pretending to be okay. 

They’re about creating new possibilities through repetition, regulation, and relationship.

As a somatic therapist, I’ve seen how powerful this work can be when we bring the body along for the journey. 

You deserve to feel safe. 

You deserve to feel worthy. 

Let’s give your nervous system the conditions it needs to believe that.❤️

This Weeks Affirmations

  1. I am learning to feel safe in my body.

  2. Safety is a feeling I’m growing into.

  3. I can hold space for who I am and who I’m becoming

  4. I can move at the pace my body needs.

  5. I don’t have to earn my worth; I already have it.

Additional Resources 

**If you’re interested in learning more about ways to build your self-worth, check out these books below:

  1. The Gifts of Imperfection by Brené Brown

  2. Self-Compassion: The Proven Power of Being Kind to Yourself by Kristin Neff 

  3. Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead by Brené Brown

  4. Radical Acceptance: Embracing Your Life With the Heart of a Buddha by Tara Brach

  5. The Untethered Soul: The Journey Beyond Yourself by Michael A. Singer

  6. Emotional Intelligence: Why It Can Matter More Than IQ by Daniel Goleman

  7. The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life by Mark Manson

  8. You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life by Jen Sincero

  9. Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert

  10. The Power of Now: A Guide to Spiritual Enlightenment by Eckhart Tolle

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